“2012 was a transformative year that reflected 13 years of patient and disciplined growth, and our new logo reflects the limitless opportunities we see in our future,” said Lionsgate Chief Executive Officer Jon Feltheimer, who introduced the new logo at CinemaCon. “The breadth and excitement of the film slate that we previewed today reflects our continued momentum and is just one example of our emergence as a global content leader.”
The logo was designed by the company’s chief marketing officer Tim Palen.
The studio grossed $1.24 billion domestically, which included the blockbuster hits from “The Hunger Games” and “Twilight.”
For the rest of 2013, the company unveiled a strong lineup during its presentation including “The Hunger Games: Catching Fire,” “Ender’s Game,” “Now You See Me,” “Red 2,” “Tyler Perry’s A Madea Christmas,” “Let Me Explain,” and “You’re Next.”
Last year, Lionsgate acquired Summit Entertainment and will be releasing a new TV show called “Orange is the New Black” for Netflix.
Check out the logo and logo video below: