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– by Joseph Jammer Medina

It may be bad medicine.

As most of us make New Year resolutions, CURE FOR WELLNESS marketing campaign came up with viral marketing videos that makes you desire to escape to this mysterious wellness center.

The film stars Dane DeHaan, Jason Isaacs and Mia Goth. It’s directed by Gore Verbinski.

Here’s the synopsis:

An ambitious young executive is sent to retrieve his company’s CEO from an idyllic but mysterious “wellness center” at a remote location in the Swiss Alps.  He soon suspects that the spa’s miraculous treatments are not what they seem.  When he begins to unravel its terrifying secrets, his sanity is tested, as he finds himself diagnosed with the same curious illness that keeps all the guests here longing for the cure.

So what’s this cure? We’ll have to find out in theaters on February 17.

Check out the viral videos below and the trailer.

Joseph Jammer Medina is an author, podcaster, and editor-in-chief of LRM. A graduate of Chapman University's Dodge College of Film and Television, Jammer's always had a craving for stories. From movies, television, and web content to books, anime, and manga, he's always been something of a story junkie.