If you asked me this time last year what I thought a DEADPOOL movie would bring in on its opening weekend, I would’ve guessed around $25 million domestically. While I loved the idea of DEADPOOL, he didn’t really have the name recognition of, say…any other superhero hitting the big screen. But Marvel’s made do with some of their lesser known properties before (I’m looking at you, GUARDIANS OF THE GALAXY), and as far as marketing goes, DEADPOOL seems to be making all the right moves. He just may be able to overcome obscurity by sheer personality alone.
As of this writing, Fox and Marvel are currently tracking DEADPOOL to make $55 million domestically on its opening weekend, THR reports. The film will be opening against movies like ZOOLANDER 2 and HOW TO BE SINGLE on February 12 (a.k.a Valentine’s Day weekend), and surprisingly enough, according to the outlet, the film is the first choice among female viewers.
One thing to keep in mind is that DEADPOOL, while a comic book movie, is still rated R, and from the looks of it, it’ll be a hard R. So despite whatever preconceptions we may have about the movie, the reality is that not everyone who wants to see the film will be able to. Regardless, if the film ends up anywhere near where it’s tracking, then it’s sure to be a success for everyone involved. While we don’t have exact numbers on the budget of DEADPOOL, Ryan Reynolds and company have all been emphasizing from day one that the movie’s budget is well under your normal superhero movie fare, so my guess is around $50-75 million for how much the film cost to get made. With a budget like that, a $55 million opening would be a definite success.
Let’s cross our fingers that this will be the case.
The synopsis for DEADPOOL is as follows:
“Based upon Marvel Comicsâ€™ most unconventional anti-hero, DEADPOOL tells the origin story of former Special Forces operative turned mercenary Wade Wilson, who after being subjected to a rogue experiment that leaves him with accelerated healing powers, adopts the alter ego Deadpool. Armed with his new abilities and a dark, twisted sense of humor, Deadpool hunts down the man who nearly destroyed his life.”
How do you think the movie will perform, and will you be there opening weekend? Let us know your comments down below!