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Marvel Studios isn’t exactly the most predictable one in terms of the talent they choose. Sure, once a franchise has been set, we’re inclined to pick and pull from their director roster and slip them into others (i.e., The Russo Brothers), but when it comes to brand new franchises, we can’t say we’ve been able to call their choices ahead of time.

Take a look at a studio like Warner Bros. Unlike Marvel, they tend to go by name and influence: Zack Snyder, David Ayer, James Wan, Ben Affleck, Matt Reeves, Joss Whedon. With the exception of Patty Jenkins (whose filmography consists of Monster and various TV shows), they have some pretty big, well established directors. Conversely, if you look at the talent Marvel Studios brought on board starting with Phase 2 — Alan Taylor, Peyton Reed, The Russo Brothers, James Gunn — they were virtually unknown to the masses, and many had their origins in indie films or TV.

We look at Warner Bros., and we can see their strategy. However, we look at Marvel, and we can’t help but tilt our heads and wonder what their actual process consists of. Does Marvel Studios president Kevin Feige watch a movie he likes one day, and bring them in for a meeting?

Speaking with Coming Soon, Feige gave some added insight into the process:

“We meet a lot of people. We watch a lot of films. We have a lot of meetings and those turn into multiple meetings and discussions and brainstorming about the project and about the character with various filmmakers. Then we just get it to the point where we decided we’ve found the right people to work with for two, three, four years, to bring a character to life.”

The latest talents to be brought on board are Anna Boden and Ryan Fleck, who will be co-directing the Captain Marvel standalone film.

“Anna and Ryan very much showcased for us in our meetings a love and really a guiding vision for Carol Danvers,” Feige told the outlet. “If you look at their films, they’re not big, FX-driven movies. If you look at our films, most of our directors haven’t done big FX-driven movies, but they’re all unbelievably well done character journeys. That’s what we never want to get lost among the spectacle. You saw what James could do with all the spectacle and yet all the characters staying true to it. That’s what we believe Anna and Ryan will do.”

Given the success of their movies over thepast nine years, it’s hard to question their methods.

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SOURCE: Coming Soon