I have something of a love-hate relationship with Pacific Rim. I love the concept, but despised the execution. As a fan of anime, it felt like someone watched an hour of the most of the trashier stuff and threw it together in a film. It’s giant robots fighting giant monsters. How can you possibly mess that up? That being said, when all said and done, it’s a fun concept with a lot of potential, so despite by gripes with the original, I can’t exactly hate on the idea of expanding the mythology in a sequel.
It took a long time to get going. The box office receipts on the first film were disappointing, but there seemed to be enough love for the original Pacific Rim to get things going, but it took a bit of time. Guillermo del Toro dropped out as director, but in his place was the equally amazing Steven S. DeKnight, who was one of the men responsible for bringing Daredevil to the small screen. With him at the helm, I had confidence that Pacific Rim 2, now officially title Pacific Rim: Uprising, could turn into something truly special.
The cast for the film includes John Boyega, Scott Eastwood, Jing Tian, and the recently-confirmed Charlie Day, reprising his role from the first film. Now, DeKnight has taken to Instagram to share our first look at the new logo for the flick.
Check it out below!
I have to say, like the first film, I have sort of a love-hate relationship with this logo. On one level, it’s painfully generic and boring. I can’t quite put my finger on it, but there is something about that font that screams familiar. And I suppose it should, as it’s almost the same exact logo as the original. The only difference here is that slash has been moved from behind the word “Pacific” to between “Pacific” and “Rim.” Not sure if that’s supposed to be significant, but it is an observation.
While it is underwhelming on some level, there is something nice about using the same font for the same film in a franchise. It’s clean. It’s easy to remember. It’s consistent.
What do you think of this new logo? Let us know your thoughts down below!
Pacific Rim: Uprising hits theaters on February 23, 2018!
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SOURCE: Steven S. DeKnight (via Instagram)