We’re not sure what genius decided to open Jumanji: Welcome to the Jungle the week after Star Wars: The Last Jedi. The two films compete directly with mainstream family audiences in search of action-packed escapism, and as it stands, The Last Jedi is looking to impress, thanks to its great buzz.
All the same, it looks like Jumanji may do very well for itself, when all said and done. According to Forbes, Jumanji: Welcome to the Jungle is tracking to hit $45 to $60 million domestically in its five-day opening weekend on December 20. This may not seem like a huge figure (especially when the recent Justice League’s $94 million opening was considered a disappointment), but given the time of year and competition, it’s not half bad.
Plus, while we’re admittedly quick to compare this movie to Star Wars, the fact is that it’s probably better to compare to the likes of Night at the Museum and National Treasure, both of which opened to $30 million and $44 million in their respective three-day weekends (both went on to successful box office hauls and sequels).
This projection is coming off of a recent press junket, where numerous outfits got to see the film. Despite facing a lot of criticism when first announced, the general consensus seems to be that this is pure family fun that a lot of audiences should really enjoy. If that perspective holds true for mainstream audiences, it may be a movie that has a long tail into the month of January, where competition is minimal.
The only thing that’s missing is Jumanji’s budget, which is currently unknown.
What do you think of this opening figure? Let us know down below!
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