For the most part, movie studios are totally on board to just make a profit. Yes, they obviously want to make as much money as possible, but so long as they cover their expenses and have some more thrown on top for good measure, they’re generally happy. Any other talk about breaking other records is generally just fun talk from us trigger-happy online fans (such as the whole “will Avengers: Endgame beat Avatar question).
But it looks like there’s a deal between Marvel Studios and Sony that puts a whole lotta pressure on Spider-Man: Far From Home. According to the industry insider newsletter The Ankler from journalist Richard Rushfield, that movie needs to make $1 billion in order for a third film to be in the cards for Marvel Studios.
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Here’s what the newsletter said:
“The Marvel universe dodged a bullet here. The original Sony/Marvel/Spidey deal to co-produce these movies stipulated that if this Spidey cleared a billion, Marvel would get to oversee a third. If it hadn’t, full control would have reverted back to Sony, which raised the specter that America’s Most Beloved Entertainment Executive would look to cash in/out every way possible, as well as grab complete unexpurgated credit for the victory and thrown superhero canon to the wind. (Not something he was ever a fan of in the first place). It was feared he would have tossed Spidey and Venom together for a quickie mash-up that very potentially could’ve sunk both.”
I’m gonna be honest here: I can’t quite make heads or tails of that second half there. It’s not clear to me who he’s talking about getting credit for victory and throwing superhero canon to the wind. My get says someone at Sony (Avi Arad?), but the wording is hard to follow.
Regardless, the first half is clear enough: Spider-Man: Far From Home needed to hit $1 billion in order for it to stay at Marvel Studios. Luckily for us, it looks like it’s well on its way — and this is especially nice given how the movie ended. Can you imagine it reverting to Sony after that cliffhanger?
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SOURCE: The Ankler