Nothing good in life is easy, right? We have to keep that in mind as we patiently wait for the debut of the new comic book publisher, BAD IDEA. Originally slated to kick off at the end of May, certain world events have forced them to push that date back. Now the question is still When?

While we still don’t have an exact date of their highly anticipated launch, we know what has to happen first. One billion (with a B) clicks. If you want a full description as to why, follow the link below for a full explanation. In a nutshell, an entity known as “The Button” has taken over BAD IDEA and will not allow them to launch until it gets what it demands, a billion clicks.

ALSO SEE: AFTER A BILLION CLICKS BAD IDEA WILL FINALLY LAUNCH THEIR FIRST COMIC BOOK

This started last Tuesday, July 28th and almost a week later we have seen how ruthless The Button can be. It not only demands to be clicked but also demands that its servants reach benchmarks. If those aren’t reached then there are repercussions. On the flip side, it also rewards its servants with layouts from some of the upcoming projects for us to enjoy.

Today BAD IDEA sent us over some of these layouts. They are some amazing pieces of artwork, especially the black and white print by Lewis LaRosa and Juan Jose Ryp. You can check them out below!

By the looks of this fantastic art, there is going to be something at BAD IDEA for everyone. I am very intrigued by what looks like the cover art for a book titled Slay Bells by David LaFuente. What’s got old Santa all crazy? Who is that is the pickup behind him? Is that a naughty or nice kid? So many questions! Then if that weren’t nuts enough, what is going on with that scientist that has all those wires all over him?

These images just get me and many more comic book fans hyped about the upcoming titles from BAD IDEA. Especially with the amazing talent that has been working with them. Let’s all continue to smash that button so we can get these titles soon!

What do you think of this crazy marketing idea? Also what is your favorite piece of art that was previewed? Let us know in the comment section below!

You can pledge your allegiance to The Button HERE!

Source: BAD IDEA