– by Joseph Jammer Medina

Baywatch has a real branding problem. Most associate it with a subpar television show from the ‘90s that took itself too seriously and had those laughable running on the beach sequences. They need to let audiences know that this isn’t their parents’ Baywatch. Interestingly enough, this is a very similar problem that the Baywatch is facing in the upcoming film starring Dwayne Johnson and Zac Efron. In a plot that seems ripped straight out of the Jump Street franchise, they’re breaking the fourth wall left and right just to prove how different it is from the source material.

And it’s working. The end product seems to bear no resemblance to the TV show on which it is based, and that works out for the best. Johnson and Efron seem to have solid chemistry, and a good portion of the jokes land on fairly solid ground, but is this something they’ll be able to keep up for a full movie? We certainly had our doubts for each of the Jump Street films, but if this film is anything like those, the prospect is likely.

Of course, The Jump Street films have something Baywatch doesn’t: Phil Lord and Chris Miller at the helm. That being said, director of Horrible Bosses fame is no slouch either. Let’s hope he’ll be able to bring the laughs at a quick enough rate to justify this interesting property revival. 

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The synopsis for Baywatch is below:

Baywatch follows devoted lifeguard Mitch Buchannon (Johnson) as he butts heads with a brash new recruit (Efron). Together, they uncover a local criminal plot that threatens the future of the Bay.

What did you think of this new trailer? Will you see Baywatch when it gets to the big screen? Let us know in the comments down below!

Baywatch hits theaters on May 26, 2017.

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SOURCE: Paramount Pictures

Joseph Jammer Medina is an author, podcaster, and editor-in-chief of LRM. A graduate of Chapman University's Dodge College of Film and Television, Jammer's always had a craving for stories. From movies, television, and web content to books, anime, and manga, he's always been something of a story junkie.