The public relations teams over at Warner Bros. are doing a fantastic job these days. They’re taking advantage of this wide open window in the schedule to make DC the most talked about property in Hollywood. From last week’s blockbuster set reports from JUSTICE LEAGUE, to the release of the ultimate edition of BATMAN V SUPERMAN: DAWN OF JUSTICE on blu-ray, to this slew of new pictures hitting the net, WB/DC has been taking full advantage of the fact they’re the only comic book game in town between X-MEN: APOCALYPSE (May 27) and SUICIDE SQUAD (August 5).
It’s funny to think that a 2+ month gap is a big deal, but from February through May of this year, we were treated to four different comic book movies. So having all of June and all of July without one actually feels like a bit of a breather. Warner Bros. is using it to pivot away from BvS and get you as excited as possible for SUICIDE SQUAD.
And it’s working!
According to ComScore, SUICIDE SQUAD is the most buzzed-about movie for the remainder of the year. On social media, it’s being discussed more than other upcoming tentpoles like ROGUE ONE: A STAR WARS STORY and FANTASTIC BEASTS AND WHERE TO FIND THEM.
So kudos to Warner Bros. You’ve effectively seized control of the conversation, you’ve moved away from the negative stain left behind by BATMAN V SUPERMAN, and now all eyes are on SUICIDE SQUAD and the DCEU.
Here’s a bunch of cool behind-the-scenes images from SUICIDE SQUAD, WONDER WOMAN, and a look at Aquaman (Jason Momoa) during his days on the BvS set:
And I’ll even throw in this promo image for WONDER WOMAN, featuring the tagline “The Warrior, The Myth, The Wonder.“
We give DC its due in this week’s LOS FANBOYS Podcast, so I suggest you check that out as well, to hear our in-depth analysis of everything that came out of last week’s set visits.
SOURCE: Deadline / Kyle Jones