While companies like Disney continue to push the envelope for huge mammoth blockbusters like Thor: Ragnarok and Star Wars: The Last Jedi, other studios like Blumhouse are taking a vastly different approach. Rather than take the high risk, high reward approach, they work with micro-budget, sub-$10 million films, and bank on the high concept and solid execution to sell the flick.
It’s worked int he past with films like Get Out, Split, The Visit, The Purge, and many others in the past, and it’s most recently worked with the film Happy Death Day. The film was made for $4.8 million, and according to Deadline, it’s just crossed the $100 million mark worldwide.
This latest collaboration between Universal and Blumhouse made $55.5 million domestically and $44.6 million internationally. This is not only Blumhouse’s third original film this year, but it’s also the third one to have made nine figures. Other big Blumhouse flicks this year were Split and Get Out, which took in $278 and $253 million, respectively.
The official synopsis for Happy Death Day is as follows:
“Tree Gelbman is a blissfully self-centered collegian who wakes up on her birthday in the bed of a student named Carter. As the morning goes on, Tree gets the eerie feeling that she’s experienced the events of this day before. When a masked killer suddenly takes her life in a brutal attack, she once again magically wakes up in Carter’s dorm room unharmed. Now, the frightened young woman must relive the same day over and over until she figures out who murdered her.”
Are you happy to see another low-budget original film get the box office kudos it deserves? Let us know down below!
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SOURCE: Deadline