– by David Kozlowski

Netflix is a beast, a monster, a veritable juggernaut that’s literally changing the film and television landscape in Hollywood — and they’re not even in Hollywood! Hardly a week goes by without an announcement of a major new project, a deal with a high-profile filmmaker, or the release of another original show or movie. Netflix generates its own kind of gravity, and it’s pretty evident that the entire industry is literally tilting in their direction.

Even when Netflix ends up on the short end of the news cycle, such as with their recent subscription price increases or Disney yanking their content, they always manage to pivot toward something exciting like Stranger Things 2, Godless, or Mindhunter — reminding us how much value we’re getting each month for what’s essentially the cost of a couple Venti Frappuccinos (fewer calories too).

Related – Netflix Raises Their U.S. Subscription Prices

According to Deadline, Netflix just posted a record third quarter that saw the Silicon Valley company add 49% year-over-year increase in global subscribers (including 850,000 new customers in the U.S. market alone). Netflix now holds a cool 104 million subscribers (56.48 million internationally, and 52.77 million in the U.S.), which jacked their stock price to a record high, if you find that kind of thing interesting.

With over 200 original shows and movies, they’re clearly not stopping nor even slowing down any time soon. In fact, even with the recent CBS All-Access launch or Disney’s plans to go head-to-head, Netflix remains in the power position — sooner or later one of the other streaming services will blink and Netflix will be in the position to either buy or bury them.

One other detail hidden in this reporting is that Netflix expects to begin heavily marketing their huge roster of original content. There’s simply so much stuff in Netflix that it’s rather easy to miss a new addition or the return of a favorite show — the days of shows like Stranger Things suddenly appearing on the service are (hopefully) long gone.

Are you a hardcore, never-quit Netflix subscriber? What keeps you sticking with the service? Let us know in the comments down below!

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SOURCE: Deadline

David Kozlowski is a writer, podcaster, and visual artist. A U.S. Army veteran, David worked 20 years in the videogame industry and is a graduate of Arizona State University's Film and Media Studies.