It’s no secret that Blade Runner 2049 didn’t exactly set the box office on fire. While it was a critical success that’s been hailed as a worthy successor to the original Ridley Scott film, it didn’t manage to gain any real traction with audiences, for one reason or another.
But how much is it set to lose?
The film’s budget was a reported $155 million. If you add in the marketing, which can range from $80-150 million, the overall cost was anywhere from $235 million to $305 million. If we’re to use my dummy math, which takes into account the cut of the gross that theaters take (basically multiplying gross by 67 percent), we get a revenue of $161 million. Subtracting that from the two total costs, we get losses ranging from $74 million to $144 million, depending on the marketing costs.
But what do actual insiders have to say about this?
According to THR, insiders are estimating that the losses will be about $80 million, which falls within our own prediction range. While under $100 million, this figure is still nothing to sneeze at. However, thanks to the way the deal was arranged, co-financier Sony will be recouping all its investments, which is good news for that particular studio (as a sidenote: WB is only the U.S. distributor, not a financier).
What do you think of this loss? Are you sad that a smart sci-fi movie like this couldn’t succeed? Let us know down below!
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