We all know that Avengers: Infinity War is going to be a big deal. Yes, it’s a movie that an entire cinematic universe has built towards for the past decade or so. There have been 18 films leading up to it, and it will feature dozens of characters we’ve grown to love over the course of its run. But that’s not the only way in which it’ll be making history.

It will also be the first Hollywood film in history to be shot ENTIRELY using IMAX cameras. Some filmmakers like Christopher Nolan have worked hard to shoot their movies using IMAX (with Nolan’s Dunkirk being shot mostly with IMAX cameras), but for the first time, we’ll get an entire vision using the premium format.

In short, directors Joe and Anthony Russo designed Avengers: Infinity War for IMAX. In addition to it being filmed entirely using IMAX cameras, the movie will be presented in IMAX’s expanded 1.9:1 aspect ratio. Only in IMAX theaters will the movie expand vertically to show up to 26% more of the image than standard theaters – providing IMAX fans with even greater scope and immersion. In this new video, IMAX presents a side-by-side comparison of the expanded view movie-goers will experience in IMAX versus what they will see in standard theaters. You can take a look at the comparison above.

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The Russo Brothers utilized the ALEXA IMAX 65mm camera to film Avengers: Infinity War. It is a next-generation revolutionary 2D digital camera developed through a partnership between ARRI and IMAX for use by today’s leading filmmakers working in the IMAX® format. The camera, when combined with IMAX’s digital re-mastering process, delivers the highest level of digital image capture and playback resulting in stunning lifelike images with pristine clarity, incredibly fine detail, vivid colors and a higher dynamic range for superior contrast.

If you had a chance to see Captain America: Civil War in IMAX, then you’ll know that the airport sequence was filmed using this same camera.

This is all pretty cool, and is the latest example of Hollywood trying their best to incentivize audiences to go to the theaters. Will it be enough to convince you to head to a local IMAX theater? Sound off down below!

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SOURCE: IMAX