Marvel and IMAX will make cinematic history with Avengers: Infinity War, which marks the first Hollywood film entirely shot using IMAX cameras. Exclusively in IMAX® theaters, the film will be presented in its entirety in an expanded 1.9:1 aspect ratio – showing audiences up to 26% more of the image than standard theaters – providing IMAX fans with even greater scope and immersion.
This is something that’s been touted over the past couple months and was explained in a featurette from IMAX some time ago. Now, IMAX has released a second featurette that goes a bit deeper into the “why” behind it.
In the second IMAX Behind The Frame featurette for Avengers: Infinity War, Directors Joe and Anthony Russo and Producer Kevin Feige reveal how they made Hollywood history and shot the entire film with IMAX cameras – the first time this has ever been done – to provide fans with the experience they have been waiting for in the most immersive and unforgettable way possible.
Is this also perhaps a means for the studio to bank on premium ticket sales? Probably. But I can’t deny that I’ll be do all I can to have that experience when I see the film in theaters. There is something about the IMAX experience that is special, and now that films are well on their way to being fully captured on the format, there’s no better reason to find out if it’s worth the ticket price.
Will you be seeing the film in IMAX? Sound off down below!
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