Netflix is insane. They’ve been making headlines for years now, and more often than not, it has to do with the ridiculous amount of effort and money they’re putting into their original programming. While the streaming giant’s lifeblood used to consist of non-original content, these days, it seems like every single show or film I come across is something they had a hand in producing. But how much content is it, really?
Sadly, we don’t have a whole lot in terms of overall numbers, but in terms of the third quarter of 2018…they have released 676 hours of original content, Wall Street firm Cowen & Co. reports (via Variety). So, it’s very clear that that’s a lot of content, and is probably even more than we can picture in our tiny heads, but it’ll probably be helpful if we gave you some comparisons.
Last year, around this time, they released 289 hours of content, so that’s already an increase of about 234% from then, and if you compare it with Q2 of 2018, which had 452 hours, it’s an increase of about 50%. So yeah, Netflix continues to up their breadth of content and prove why they’re the leading streaming provider in the business.
But is producing these shows and films actually positively affecting Netflix’s bottom line? Ha! You think we can actually know for sure? Sadly, that isn’t the case, as Netflix is super tightlipped about overall streaming performance. The only real indicator of whether or not content is doing well is if a sequel or new season comes out.
How much of the 676 hours of content did you watch? Sound off down below!
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