Despite the admiration of social media influences on Instagram, Facebook, TikTok, and Twitter, most of their lives are just a façade. Underneath their happiness, routines, and perfect bodies, social media influencers do have normal lives not displayed in their photos and videos. In the Polish film Sweat, director Magnus von Horn displays the dark side of this industry that stars Magdalena Kolesnik.

Here’s the official synopsis for Sweat:

Beloved fitness influencer Sywia (Magdalena Kolesnik) seemingly has it made: hundreds of thousands of social media followers, endorsement deals, photo spreads in magazines. But as she starts to share more and more online, the rising pressure from concerned sponsors and increasingly obsessive fans forces her to confront her deepest insecurities and the exhaustive demands of her lifestyle.

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LRM Online’s Gig Patta talked with actress Magdalena Kolesnik and director/writer Magnus von Horn about social media influencers, fitness training, and stalkers.

Magdalena Kolesnik is an actress known for films such as Television Theater and Warsaw ’44. Most recently, she is on the television series BrzydUla 2 and Klangor.

Magnus von Horn is a Swedish director and screenwriter. He studied directing at the Polish International Film School. His first film Efterskalv (The Here After) received the Guldbagge Award for best film, best director, and also best actor in a supporting role (Mats Blomgren) in 2016. His other credits included short films Without Snow, Echo, Mleczaki, and Radek.

Sweat releases in select theaters today.

Watch the exclusive interview with Magdalena Kolesnik and Magnus von Horn below. Let us know what you think.

Source: LRM Online Exclusive, MUBI