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Promare Director On The Current Trends Of The Anime Industry (Exclusive)

Anime has been around since the 1910s when it was created with chalk and film. Needless to say, the medium has come a long way in the 100 years of its existence. In that century there have been countless trends and as old things fade new elements emerge which usually mirror Japanese society.

In my interview with Studio TRIGGER’s Hiroyuki Imaishi and other members behind the recently released, feature-length film, Promare, I thought it’d be apt to ask how they view the state of anime and the trends that they are seeing.

RELATED – Promare Director Reveals Surprising Fact About The Mecha Genre (Exclusive)

Imaishi initially hesitated after I asked the question and mentioned, “I need to choose my words carefully” in a laughing manner. 

“I think anime series created today have a much lighter tone and are happier than those made just a few years back.” He listed a few new series from various studios which included Trigger’s Promare as references to back this up. Imaishi said that “Promare is a source of happiness led by the main character Galo and his unwillingness to quit on his goals.” 

Chiming in, I mentioned about past series with darker tones like Puella Magi Madoka Magica or Death Note and not seeing new series like them. The group collectively agreed that series like those are generally part of the last trend wave and mentioned how it’s an “industry trend.”

It is interesting to see how top-ranking members in the anime industry view the industry and the trends that are currently occurring. Something to keep an eye on was the way Mr. Imaishi hesitated before answering the question. This could either be from trying not to give anything away about his yet-to-be-announced series BNA: Brand New Animal or just simply not trying to create an issue with a slip of tongue.

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