The content wars are upon us! Forget about the past century-plus of content moviegoers and TV viewers have enjoyed. With the new landscape of entertainment, s**t is about to get real in 2019. In addition to the changes in the way films are being viewed, the year will also kick off the next stage of the streaming wars. Apple is a company who has been investing heavily for the past year-and-a-half so that it will be able to compete with the likes of Netflix in terms of original content — both film and TV. But will it be enough to truly make them competitive?
Variety has just released a series of predictions for the new year, and one bold prediction states that the tech company will “recognize it could use some Hollywood expertise.” The most likely candidate for them to acquire? Sony Pictures.
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In acquiring them, it will give Apple a huge library of content that includes Men in Black, Ghostbusters, Breaking Bad, Jumanji, Spider-Man, and perhaps most importantly, The Emoji Movie (wait, how did that last one make it onto this list?).
It’s worth emphasizing that there doesn’t appear to be any real basis from this prediction apart from what would seem to make good business sense. Plus, with Apple’s pocketbook being so deep, purchasing a company like Sony Pictures is a relatively small investment that could give them the edge they need to become relevant in the impending war when their service officially launches.
But what do you think? Do you see Apple shelling out money like that to acquire Sony? Would this even be allowed, and if a bid is made, do you see someone like Disney swooping in and making a counteroffer? Let us know your thoughts down below!
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